A series of developments over the past week have given rise to a narrative that mobile ad blocking represents a large new threat to publisher revenues. Two mobile ad-blocking products had their debut: ...
Eyeo is known for ad blocking, but it’s got its eye on ad filtering. On Tuesday, eyeo, which is the parent company of AdBlock and Adblock Plus – two of the most-downloaded standalone ad blockers – ...
On Tuesday, Facebook announced it will begin showing ads in desktop browsers “for people who currently use ad blocking software.” Adblock Plus, the most popular ad blocking tool with over 500 million ...
Popular adblocking software Adblock Plus has taken a few by surprise today by launching its own ad-tech platform for publishers. It’s partnered up with ComboTag to build the Acceptable Ads Platform, ...
The growing popularity of ad-blocking services like Adblock Plus is a serious concern for sites that rely on ad revenue to survive. Take the New York Times, for example. It recently started presenting ...
Site ads are a nuisance, we all know that. Some of them are obnoxious in the extreme, such as videos that autoplay without your approval. This has given rise to advertising blockers, most notably ...