Artificial intelligence-powered photographic inspections, 3D-printed tools and augmented-reality training headsets are part of Ford Motor Co.'s strategy to improve vehicle quality, something that has ...

With the number of print-to-mobile activations growing for marketers, advancements in scale and engagement with image recognition is catching the eye of both publishers and advertisers. One of the ...

Cadillac is running a new print ad campaign that animates its ATS vehicle and brings it to life as part of the company?s ongoing efforts to drive consumer interaction. The company teamed up with ...

Imagine a world where print and digital media coincide seamlessly. Where print has no limitations to the information that can be distributed with the help of a smartphone or tablet device. Augmented ...

Sign up for The Media Today, CJR’s daily newsletter. A post on Techcrunch Europe yesterday alerted us to an experiment by the German daily Sueddeutsche Zeitung to ...

To enable readers to actually interact via their Apple iOS devices, the car manufacturer has launched phase one of its ‘VW SG’ Apple iOS app to activate the augmented reality component of the print ad ...

LOS ANGELES, Nov. 13, 2018 /PRNewswire/ -- Global private investment firm Skyview Capital (www.skyviewcapital.com) today announced that the company has acquired ...

Calvin Klein Underwear has struck a deal with Conde Nast's GQ magazine to run "augmented reality" print ads in 12 international editions, including the U.S., China, Korea, Australia, Mexico, Taiwan ...