The business landscape is fierce. Your company is competing not only with your direct competitors but also everyone else for your customers' attention. Moreover, there's so much change happening that ...

When you connect the dots across data, teams and experiences, you can change loyalty from a marketing tactic into a strategic advantage.

Summit Resources recently launched a new program meant to help dealers keep customers coming back to the dealership long after a vehicle purchase. The company explained the premise behind LoyaltyCash ...

New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning occasional guests into loyal regulars. A well-designed customer loyalty program … helps ...

The strange thing about working in the home comfort industry is that you are never able to get too comfortable. This is an industry of unavoidable weather-driven peaks and valleys where extremes can ...

DTC ecommerce brands are on the hunt for new revenue channels, but they’re looking in the wrong part of their customer journey. The most untapped method to grow your Direct to Customer (DTC) brand is ...

Customer loyalty is a customer’s willingness to repeatedly return to a company to conduct some type of business due to the delightful experiences, quality of products or services, and the value they ...

If you run a subscription-based software company, you may want a customer-retention program that delivers renewals on time, with a price upsell, and with happy customers. However, landing all three is ...