Consumers are more aware than ever of how their information is gathered and used. Thus, brands need a more transparent ...

A QR Code scan is like a raised hand in a crowded room. It's voluntary, visible, and tells you exactly who's interested. Compare that to website cookies, which are more like secretly following someone ...

QR codes have become ubiquitous short cuts for everything from account log-ins to restaurant menus, but are we at risk of ...