Using generative AI tools to quickly visualise complex ideas has been a major advantage for Lucio Ribeiro, chief AI & innovation officer at TBWA Melbourne, during recent work on the Disrupt AI Film ...
Though Sora’s demise proves it’s not easy starting a new consumer AI app, many AI tools are seeing rapid adoption.
Generative AI is currently being used in AAA video game development worldwide, despite the protests of ethics-conscious audiences and the wishes of developers reportedly forced into using these tools.
In August 2024, I described how the advertising industry was entering the "walk" phase of artificial intelligence (AI) adoption. At that point, marketers had moved beyond experimentation. The early ...
The arrival of OpenAI’s DALL-E 2 in the spring of 2022 marked a turning point in AI, when text-to-image generation suddenly became accessible to a select group of users, creating a community of ...
In 2023, the World Communications Forum Association named Jason Mudd as North America’s Best PR Leader for 2022. He is the CEO of Axia PR. When you over-rely on GenAI or use it without oversight in PR ...
Last year, I wrote about the 10 ways generative AI would transform software development, including early use cases in code generation, code validation, and other improvements in the software ...