DrBicuspid

Colgate told to discontinue some toothpaste claims

The National Advertising Division (NAD) of the Council of Better Business Bureaus has recommended that Colgate-Palmolive modify or discontinue certain advertising claims for its Sensitive Pro-Relief ...
Hindustan Times

Maharashtra FDA notice for Colgate brand, Sensodyne for ‘misleading consumers’

The Maharashtra state Food and Drugs Administration (FDA) has sent notices to two manufacturers of popular toothpaste brands, Colgate Sensitive Toothpaste and Sensodyne, for selling “cosmetic products ...
Marketing Week

Colgate plans attack on GSK’s Sensodyne range

Colgate-Palmolive is to challenge GlaxoSmithKline’s dominance of the sensitive teeth market with the launch of a new Colgate range. Colgate Sensitive will launch in May and will compete against GSK’s ...
The Hindu

FDA cracks down on Sensodyne, Colgate over ‘clinical’ claims

Two popular toothpaste brands have run into trouble with the State Food and Drug Administration (FDA) for allegedly misguiding people with claims made on their tubes and cartons. The FDA’s Thane ...
Indiatimes

FDA grits its teeth over ‘misleading’ claim, seizes Rs 5 crore toothpaste brands

MUMBAI: The state Food & Drug Administration (FDA) seized stocks of toothpaste worth Rs 4.69 crore from godowns of multinational companies GSK Consumer Healthcare and Colgate-Palmolive (India) Ltd in ...