As leaders, coaches, consultants, and change agents, we spend a lot of time at work convincing others to see things our way: We explain the rationale. We share the research. We articulate the vision ...
Whether you want to change your own behavior or your customers’, or encourage a loved one or employee toward change, the internet is not short of suggestions. There are a million and one articles and ...
Understanding, predicting, and changing behavior is the holy grail of managers, politicians, and academics alike. I sat down with eminent social psychologist Prof Saadi Lahlou of the London School of ...
Large language model-based chatbots can't effectively recognize users' motivation when they are hesitant about making healthy behavior changes, but they can support those who are committed to take ...
Living a longer and healthier life is an ultimate goal for most people, but it may help to stop thinking about the objective in terms of dozens of health habits, which can feel overwhelming. Instead, ...
Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...
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Want Someone to Change Their Behavior? Psychology Says Nagging Doesn’t Work, but This Mind Trick Does
Making people feel positive about themselves gets better results than negativity. Here’s a common pattern in my house. See if it seems familiar to you. After my husband showers, he often forgets to ...
Breaking a bad habit can feel like swimming against a current. You know it isn’t serving you, but your brain defaults to it anyway. A bad habit is a learned behavior that’s performed automatically in ...
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